November 24, 2017

Young entrepreneur lands deal with Apple for AR robots over Christmas

Merkomon - front image - white

Reach Robotics, a Bristol-based engineering company founded by a young British-Nigerian entrepreneur that recently secured a $7.5 million series A investment round, led by  Korea Investment Partners (KiP) and IGlobe, has now secured a deal with Apple to showcase and sell its robots in under Apple’s roof.

Under the Apple deal, Reach’s MekaMon robot will be sold in Apple stores and via the Apple website in the intensive Christmas shopping rush.

The robots can be upgraded and customized. They have detachable legs, shields and weapons. They are upgradable and customizable with detachable legs, shields, and weapons.This gives the option of varying the robot’s fighting style – making it more aggressive or defensive according to the player’s style.

The technology that goes into these robots is quite clever. They can measure distance and position – as well as tracking their opponents – by using four IR sensors. In combat, they are surprisingly agile, with the ability to attack the enemy, but also to flip onto their back and stabilize.

The robots weigh approximately one kilogram, with horizontal dimensions of just under one foot square and a height about half that. They connect to a smartphone app (iOS or Android) through Bluetooth, and can also communicate with other robots via infrared signals. They are powered by a removable battery, but unfortunately, currently the battery life is little more than one hour.

Gamers have the option of playing in either the real world or augmented reality. In the real world, the robots can use real physical objects like tables and chairs, to block the opposing robot or simply to hide behind.

The robots – and the company – are the brain-child of young British-Nigerian engineer and entrepreneur Silas Adekunle, CEO of Reach Robotics. A graduate of the University of the West of England, he has a BSc (1st Class Hons) in Robotics, having taken modules in Robotics, C programming. AI, symbolic AI, and robot vision to name but a few. In May 2013, he co-founded Reach Robotics with Chris Beck (CTO) and John Rees (COO).

He is was also the university Karate society and a member of the kickboxing club.

Now with a $7.5 million war chest to manufacturer his fighting robots (excuse the pun) and a perfectly-timed Christmas retail deal with Apple Computers, this young engineer and entrepreneur is set to scale the heights of success

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